Browsing by Author Kukreti, Rajat
Showing results 1 to 4 of 4
| Issue Date | Title | Author(s) |
| Jan-2024 | Anticipating Consumer’s Repurchase Intention Due to The Effect of Green Marketing Orientation: A Travel and Tourism Industry Perspective | Kukreti, Rajat; Yadav, Mayank |
| Jan-2025 | The Impact of Brand Familiarity and Social Media Connectedness on Brand Loyalty and Purchase Intention: A Conceptual Study | Mahapatra, Chinmaya; Kukreti, Rajat; Yadav, Mayank |
| Jan-2024 | The Influence of Green Marketing Orientation on Repurchase Intention: A Study of Travel and Tourism Sites | Kukreti, Rajat; Yadav, Mayank |
| Dec-2024 | The Role of Green Marketing Orientation in building Trust, Green Image, and Purchase Intentions in AI-Driven Sharing Accommodation Platforms in India | Kukreti, Rajat; Yadav, Mayank |
